Market analysis
Analysis of the relevant market for the patented product or technology, including market size, growth potential, trends and relevant customer groups.
- Objectives and needs analysis
- Market segmentation and target group analysis
- Competition analysis
- Market potential and trend analysis
- Analysis of market entry and expansion opportunities
- Data analysis and derivation of recommendations for action
Competition analysis
Identification and analysis of direct and indirect competitors as well as their property rights, products and market strategies. This includes an assessment of the extent to which the patent offers a competitive advantage.
Investigation and survey in relation to aligned markets